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Facts and Figures HANNOVER FAIR
Decision-makers, specialists,
users:
A complete spectrum of visitors.
The HANNOVER FAIR is a specialist's and generalist's
event combined in one. It is the premier meeting place
for the international business community, the political
community and the media.
Thanks to the unique line-up of trade shows, the HANNOVER
FAIR is the first port of call for industry professionals
from all over the globe. These visitors not only want
a comprehensive update on the latest solutions and technologies,
but also want to establish new business contacts, monitor
the competition, investigate new markets and prepare
well-found strategic investment decisions.
To sum up, the HANNOVER FAIR is an ideal chance to do
business with some 260,000 trade professionals from
all over the globe - not to mention the 7,500 other
exhibitors at the Fair.
| Breakdown
of visitors
Like no other comparable event,
the HANNOVER FAIR puts you in touch with the entire
world market. One visitor in four comes from outside
Germany.
| Germany |
186,000 |
| EU |
33,000 |
| Eastern Europe |
6,000 |
| Rest of Europe |
7,000 |
| America |
6,000 |
| Asia |
11,000 |
| Africa |
1,300 |
| Australia/Oceania |
1,000 |
Business sectors
of visitors*
| Manufacturing
industry |
140,000 |
| Producer
goods industry |
36,000 |
| Capital
goods industry |
92,000 |
| |
- Mechanical
and plant engineering |
|
44,000 |
| |
- Electrical
engineering and electronics |
|
24,000 |
| |
- Automotive
industry
(incl. component
suppliers) |
|
16,000 |
| |
12,000 |
| Comsumer
goods industry |
17,000 |
| Energy/mining |
14,000 |
| Commerce |
14,000 |
| Services |
18,000 |
| Public authorities
and institutions |
9,000 |
| Miscellaneous |
20,000 |
| *More than
one reply possible |
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Areas of responsibility
of visitors*
The
visitors to the HANNOVER FAIR are highly qualified
decision-makers.
85% of the visitors are directly involved in investment
decisions within their companies.
| Management |
46,000 |
| Research/development/design |
57,000 |
| Manufacturing/production |
30,000 |
| Production planning/work
scheduling |
22,000 |
| Production/quality
control |
7,000 |
| Maintenance/servicing |
16,000 |
| Transport/storage/logistics |
13,000 |
| Purchasing/procurement |
17,000 |
| Distribution/marketing/advertising/PR |
35,000 |
| *More than
one reply possible |
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Reasons for visiting
the HANNOVER FAIR
| 230,000 |
visitors want
to see technical innovations. |
| 132,000 |
visitors are interested
in potential suppliers. |
| 174,000 |
visitors want
an update on the trends
in their business sector. |
Key areas
of visitor interest*
Visitors come to Hannover in search for a concentrated
line-up of interrelated industrial technologies.
Just one visit to the Fair - and they can finalise
complex procurement projects.
| Factory Automation |
180,000 |
| CeMat |
78,500 |
| SurfaceTechnology |
48,000 |
| Energy |
66,000 |
| Subcon Energy |
66,000 |
| MicroTechnology |
66,000 |
| Research and Technology |
54,000 |
| *More than
one reply possible |
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Since 1995 Arno A. Evers
FAIR-PR has been organizing the
Group Exhibit Hydrogen + Fuel Cells:
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